When you run a company that has a lot of branches, perhaps in far-flung outposts overseas as well as all over the UK, the use of internal communication videos can help to make a lot of difference to your productivity and thus to your bottom line. If you are the CEO, marketing director, production director, financial director, and so on, you need to be able to get your messages across to staff who work far from head office.
Certainly, you may be able to visit your factory in Hong Kong, but you can’t really do that at the drop of a hat or even every other week. You may want to instruct employees to take a certain action – or perhaps not take a certain action – and of course, you can send them an email. However, it is not the same thing as being there in person, and with internal videos, you can near enough do that. Slamm Productions can produce a video of you explaining what it is that you want your employees to do and you can then load it on to your website or on to YouTube so that your staff can see you and listen to you.
There are lots of other ways that you can use internal communications videos. For example, you may just have bought a new factory in Australia and you would like to be able to show all your staff, wherever they are, around the factory. Using a video, you can give a guided tour with yourself as a voice-over, or we can provide a voice-over actor for you. And yes, if you want us to fly to Australia to produce the video, we will happily undertake that.
You might want all your employees worldwide to be able to see a new product that has just been built at one of your factories. Yes, you can take photos of it, but how much better it will be if your employees can actually see that product in action doing whatever it does.
Perhaps you have just taken a new director on board and you would like to introduce him to everybody. We can make a video of him explaining who he is, what he has done in the past, and how glad he is to have joined you, and the things he intends to do going forward.
If you get a little creative, there are many ways you can use videos in your business to help all employees feel more part of the team.